Website or web page?
It is very common for people to use norway telemarketing the term “web page” to refer to an entire website. Strictly speaking, this is inappropriate, as the term “web page” refers to a specific page, with a specific URL, and not to a website made up of multiple web pages.
Types of content on a web page.
Depending on its purpose, a web page can include multiple types of content. The most common types are text, images, and links to other web pages. However, it can also include multiple types of content such as videos, sounds, programs, and files of any type (e.g. PDFs, spreadsheets).
With these types of content you can configure news information pages (newspaper type), pages with business information (e.g. product catalogs), transactional pages (e.g. stores or banking portals), and many more.
Common technologies on a web page
A web page is usually in HTML or XHTML format, which is a type of structured text. HTML, or Hypertext Markup Language, is a type of text that presents structures in the form of tags. These tags tell the web browser the structure and type of content of the page so that it can present it appropriately.
They include attributes such as color lookalike for segmenting content marketing strategies , size, position, and many more, depending on the type of element they modify. Programming scripts, on the other hand, correspond to code in specific programming languages to perform actions required by the web page. These actions can include animations, fetching information from the computer where the page is stored, mathematical calculations, and many more.
Types of web pages
Websites can be classified according to their use, the technologies they use, the type of content, etc. Some common broad categories include the following, but are not exhaustive:
- Static web pages: These pages are characterized by having permanent content that is not usually modified by users or administrators of the website. In other words, their content is static, which gives rise to their name.
- Dynamic web pages: Dynamic email leads database web pages contain information that can be modified or created by users of this page, usually without advanced technical knowledge.
- Landing page: A landing page is a single page used as the landing point for a specific digital campaign. It communicates a differentiated offer and aims to generate a specific action in the user who visits it.
- Blogs: This is a site where articles related to a specific topic are published. They can contain reviews, tutorials, news, guides, etc.
- Forums: It is a virtual space where a community of users gathers to interact on topics relevant to the community.
What is a web page for?
Websites can have multiple objectives depending on the reasons why they were created.
- A virtual store, for example, has the main objective of selling products or services.
- A company website has commercial objectives such as promoting a brand or generating leads. The article What is a company website for? contains more details on the objectives of a corporate website.
- A social network primarily seeks to generate interactions among its user community.
- A landing page seeks to generate a specific action in the user (e.g. sale, call, contact, download, etc.). For more information on landing pages, refer to the article What is a landing page and why is it important?