When two or more letters are joined together, the spaces of individual letters being combined sometimes require spatial adjustment. That’s where Kerning and Keming come into play.
Each letter has its own space that accompanies it. When you write on a computer, these spaces are defined by the digital postscript settings. However, these common settings do not adapt to the space that is formed when certain letters are combined. So Kerning can become “ Keming ”.
TABLE OF CONTENTS
Differences between Kerning and Keming
Kerning and Keming are two sides of the same coin
Differences between Kerning and Tracking
How to improve the typography of your landing page
1.- Before Kerning, take care of Tracking and Leading
2.- Do not use automatic Kerning
3.- Creates perception of space between letters
4.- Understand the spatial relationship between letters
5.- Do the Kerning in reverse
6.- Do the Kerning in groups of three
7.- Use different Kerning new zealand telegram phone number list solutions for large and small versions
8.- Always look for readability
9.- Prioritize your content
10.- Don’t use many different fonts on the same landing page
11.- Do not abuse capital letters
12.- Be careful with underlining
13.- Don’t use bold without meaning
14.- Be careful with paragraph alignments
15.- Use the default font settings
16.- Observe what the professionals do
17.- Try to use standard system fonts
18.- Do not install many fonts at once
19.- Classify your uninstalled fonts
Differences between Kerning and Keming
Space in typography
To understand the differences between Kerning and Keming, you need to know that the term Kerning is used to refer to the space between pairs of letters. Until now, you probably thought that the space between all the letters in a word was the same.
But if you pay a little attention to typography, you’ll realize that email marketing in logistics: how and why to apply it this isn’t true. Why? Because the shape of a letter determines the perception you have of the space around it.
An M and an N are not the same as a W and an O. In the image above you can see that, even though the two pairs of letters have the same space between them, there seems to be a little more space between the W and the O. This is where Kerning and Keming come into play.
Good fonts , those that are well designed, usually require very sg number small kerning adjustments . Bad fonts are the ones that require more manual manipulation of the kerning by the designers. Something to keep in mind when creating your landing page, for example, if you want to use a specific font.