Experienced by Wainbrand Partners :
Adultery An honest attitude to your
An honest attitude to your work and clients is the key to a long-term and successful partnership. It is important to be able to negotiate with your clients and partners and openly discuss any issues, even if it is a question of closing a project or changing a contractor. PR projects are a joint activity, where each participant is interested in a quality result. And in this matter, honesty is the best policy.
Gluttony An honest attitude to your
It is important to know the measure in everything. You should not take on too many projects, as this threatens professional burnout and, as a consequence, a drop in the quality of services provided. For example, if a PR manager manages 3 projects with the scale of a press center of a multi-holding company, then he simply physically will not have enough strength and time to process such a volume of information and promptly answer all questions. Ultimately, the ability to work will decline, and with it the client’s reputation.
Greed
It is important to consider the measure not only in the number of projects being implemented, but also when announcing the cost of services rendered. You should not inflate prices exponentially, because the client can always check the price themselves. And if your price and the real one differ significantly, then this can cost you at least a client, at most – your reputation.
Laziness An honest attitude to your
Working in the PR sphere requires constant involvement and productivity, because the clients’ results depend on it. Therefore, even one day of lazy work can cost the company millions in losses and damage to business reputation.
Anger
The communications sphere is one of the most complex, cameroon business email list but also interesting. Where there are many people and communication, there will certainly be many opinions, misunderstandings and conflicts. Each company has its own work peculiarities, be it a state corporation or a commercial organization. In addition, any project is, first of all, PEOPLE, so it is necessary to take into account all the nuances and select the exact “language of communication”. Disagreements in work are inevitable, but you can always learn to see the advantages of the proposed methods and learn to reject not the person himself, but only certain aspects of his views that are not suitable.
Envy
There are quite a few strong players in the PR market. consider surveying your audience Each agency has its own history, values, methods and clients. There is a fine line between healthy competition and envy. And if the first stimulates to achieve better results, the second demotivates and gradually destroys the team and the agency’s reputation. The skill of learning (and not stealing) some tricks from each other, recognizing successful projects of colleagues is the key to strong and successful companies. Being the best is a long and difficult path of trial and error. To earn a reliable reputation, you need to stand confidently on your own feet and constantly develop. There is nothing better than creating YOUR OWN style and approach to work, which will have no competitors.
Pride
The feeling of superiority and selectivity often blinds text services and can destroy a project and undermine the agency’s reputation. Working only with corporations, a budget of 1 million, cooperation with celebrity bloggers and lush snobbery towards smaller companies and partners – all these are manifestations of a biased attitude and a gradual impoverishment of professional skills. Successful development of a PR agency and its competencies presupposes the presence of a large portfolio with different projects, budgets and companies. The more you try, the more you know and can do.