Online businesses and retailers with large online stores often focus on improving their conversion rates.
Conversion rate, simply put, is the proportion of site visitors who become paying customers or subscribers.
Not sure where to start or how exit-intent popups work?
This detailed guide will break down exit-intent popups, what they do, and how to leverage them for maximum success.
What are exit-intent popups?
Exit-intent popups are specialized pop-up slovenia telemarketing . Ads, messages, or entry forms . That only appear when a potential customer . Or site visitor is assumed to be leaving a page.
For example, if a customer visits your ecommerce store . And then clicks away from your store, an exit-intent popup might . Appear just before they press “x.”
exit-intent pop-ups work by using tracking technology. Specifically, cookies, robots, and other technologies track . The behavior of site visitors to predict when . They might leave a page. This exit-intent pop-up technology primarily analyzes . The movement of user mouse cursors on web pages.
An exit-intent popup is then triggered when . A user’s mouse cursor leaves . The “active” area of a browser (i.e., the center of the screen). The “active” area contrasts with . The “static” area, which comprises the toolbar, address bar, etc.
Types of exit-intent popups
There are many different types of exit-intent popups that you can leverage to be successful.
Some of the most common variations of these pop-ups include:
- Cart abandonment popups . beehiiv alternatives: boost your email marketing As the name suggests, these are triggered . When tracking technology predicts that . A shopper is about to abandon their online cart. Most cart abandonment popups attempt to retain . Users or get visitors to complete a purchase . By offering coupon codes , discounts, etc.
- Lead generation forms – these exit-intent popups burundi lists . Are used to capture additional email or newsletter subscribers. They display a quick lead generation form with . The option to enter an email address right when . A person leaves your site.
- Source: Indian Christmas Pop-Up Ideas
- Holiday or special offer pop-ups. These are only used in the days leading up to a massive sale or holiday shopping spree, such as the week before Black Friday .